Fairswap

ABOUT THE APP

Fairswap is a social networking platform available on the Play Store, that facilitates peer-to-peer currency exchange for free. Fairswap eliminates the need to visit banks, ATMs or forex stores for currency exchange to make travel more comfortable.

OUR ROLE

We worked with Fairswap at the time of its launch. We managed user acquisition and traffic campaigns to boost the brand awareness as well as the user base of the app.

RESULTS ACHIEVED

• Acquired 40,000+ likes on Facebook for 0.01 USD
• Acquired 36,000+ users on Android for 0.19 USD
• 75% drop in acquisition cost; from 0.71 USD to 0.18 USD

DURATION OF ENGAGEMENT

6 months