Introduction to App Store Optimization Techniques App Store Optimization (ASO) techniques are a crucial aspect of mobile app marketing. They involve optimizing an app’s listing in app stores to improve its visibility and discoverability. In today’s crowded app marketplace, effective ASO strategies can make or break an app’s success. The importance of ASO cannot be […] Read more
Unlocking mobile gamer user acquisition strategies requires Google, SMM, and more. Learn about it in this article.
I. Introduction In a world where over 5 million mobile apps compete for attention across various app stores, standing out from the crowd has never been more challenging. Did you know that the average smartphone user has 80 apps installed on their device, but regularly uses only 9 of them? This staggering statistic underscores the […] Read more
Mobile app marketing is the process of promoting and advertising an app to reach its target audience and boost app revenue and installs.
If you plan on developing an app and outshining your competitors, there are a few things you need to check off the to-do list. Apart from having an amazing idea, graphical user interface (GUI), and UX/UI, your app needs to be marketed efficiently and correctly. Think of marketing your app like running a government campaign; […] Read more
With over 2 million apps in both Play Store and App Store, the two largest distribution channels for mobile apps, it is becoming increasingly difficult for developers and publishers to achieve visibility for their apps. Hence, while the focus on making the app more discoverable continuous to be of utmost importance, more and more app […] Read more
A successful mobile app business is so much more than simply getting a million plus app downloads, although it might seem otherwise. As an app marketing agency, we often come across cases where clients ask us to simply acquire paid users and grow their businesses. The real challenge lies in making your users stay and […] Read more
Here is an exciting webinar by our Founder Akhil Chandra where he explains Killer App Marketing Strategyย tips to listeners from ย Lead Squared.
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